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gutfeel
About
gutfeel is a market research-as-a-service platform to make market research and testing fast, easy and efficient for companies in the FMCG industry.
The Munich-based start-up is rethinking market research for and with Generation Z with its own app and innovative incentive systems. The aim is to give companies fast and high-quality access to the opinions and trends of the young target group.
Do it yourself market research makes it possible to obtain representative feedback from the customer group flexibly and in the shortest possible time.
1. question creation using various appealing question types
2. distribution to demographically defined target group
3. participation of the gutfeel monitor via a mobile app
4. automated evaluation and results analysis
We want to revolutionize access to customer feedback for companies, that people benefit from innovations they actually need and want.
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